Facebook is fun. It’s where the people are. They gather there to be social and businesses market there because it’s where the people are and they want to get their business in front of them.
Many network marketers and business owners often times make the mistake of spamming their personal or business Facebook page all about their product or company. If this is you, you are possibly turning away good potential prospects. The urge to do it is strong, especially if everyone else in your company is doing it. But stop. Resist the urge.
You are not desperate for that ONE person to join your business or that ONE person to buy your product. When you position yourself properly leveraging the principles of Attraction Marketing, you will have hoards of people knocking at your door which is much better than just that ONE.
Here are 5 simple and fun ways to get more Facebook Likes and Fans on your Facebook Fan Page. Keep in mind that “Likes” don’t necessarily mean loyal and interactive Fans. You must keep engaging with them, providing valuable content and presenting yourself in a way that is magnetic via Attraction Marketing principles.
If you do not know what Attraction Marketing is, is the principle of providing value, information and solutions to others and more specifically potential prospects. You will never look at your business or your prospects the same and you will attract endless streams of people.
1) Facebook PPC:
This is a paid option but one that can get you a ton of likes in just days depending on your budget. You can also get the cost per click down to mere pennies when you target properly. From your Fan Page, on the top right side, go down to “Promote With An Ad.” From there you can create your ad. There are 3 types of ads; Sponsored Stories – Page Post Like Story, Sponsored Stories – Page Like Story, and a Facebook ad. Keep in mind that you will not be able to do a Sponsored Story until 2-3 weeks after your Fan Page has been established. This is because Facebook is rendering the fans and overall just establishing your page. If you try to do it, it will only come up as 20 potential fans. Just be patient and keep checking back. In the meantime, create an Ad. When you do this you can drive people to your Fan Page or to an external link. If you are a network marketer, do not drive them to your company replicated sales page. It provides no value to the recipient and Facebook will reject it anyways, so save your time and drive them to your Fan Page or another page of value. The ad must completely represent and describe what the user is going to experience after they click. If your ad gets rejected, keep tweaking it until it is approved.
2) Be Social:
Once you establish your Fan Page, go to other similar pages in your niche and Like that page, using your Facebook persona via your Fan Page. Make comments on posts you feel strongly about and can add value to. Call out specific people in the comment thread in which you like what they have to say. This in turn will have them checking out your page, and “Like” it so they can see what is going on with you, what you are about, what you have to say, what you have to offer.
3) Fan Page URL in Your Email or Blog Signature:
This is obvious but often times people are so busy with the details of their other marketing strategies, they often overlook it.
4) Twitter Invitation:
Create a Twitter account if you don’t already have one. 4-5 times throughout the day, Tweet an invitation: “Hey, join me over at my Facebook Fan Page, (your Fan Page address here)”
5) “Like” Like Minded People:
This is very fun! First, from your Fan Page, go up to the “search” bar and start liking other pages in your niche. Then go into those pages and like the pages they like. You are creating a stream of like-minded places and people to connect with. Next, “Like” people that like that Fan Page through your Facebook page as your persona. When I say this, I mean when you created your Facebook Page, you likely created it via your personal account. So when you click on your Facebook Page, you can go to ‘Use Facebook As (your name)” and then start adding friends that you see on your side bar, or in other Pages you like. These people have similar interests as you, so you need to connect. Be sure that when you Friend them, that you also type a personal message. You must be personal to create a relationship. The double whammy; you can get them to like your persona page and your fan page. You first friended them via your persona with a personal message and in your message tell them to pop on over to your Fan Page at (your fan page name here.) This is the way to get them over to your fan page.